• Tourism

    Tourism is a fast-growing sector in many emerging markets. OBG analyses the latest statistics on visitors and spending, highlighting investment opportunities. Our research covers hotel developments, government incentives, demand for leisure facilities and the MICE segment.
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In what ways is the country positioning itself as a luxury tourism destination?

 

Countries and regions across the world have long understood the potential of the MICE segment as a vehicle to drive high-value tourism and economic development. In recent decades this has led to significant investment, with nations working to position themselves as centres for the industry, both regionally and globally, aided by greater air...

 

Sri Lanka has long been known as a beach destination, but the island offers considerably more, and industry leaders are encouraging the development of alternative destinations to appeal to a wide variety of interests. These include adventure and experiential travel and wellness tourism, as well as travel to areas that were previously off-...

 

The spotlight is very much on Sri Lanka’s tourism sector in 2019, after globally recognised company Lonely Planet named it as the number-one travel destination for the year. As the country embarks on a year of ambitious goals to attract more visitors, the sector is also at a critical juncture. Successful, sustainable growth will rely on a...

Chapter | Tourism from The Report: Sri Lanka 2019

The spotlight is very much on Sri Lanka’s tourism sector in 2019, after globally recognised company Lonely Planet named it as the number-one travel destination for the year. As the country embarks on a year of ambitious goals to attract more visitors, the sector is also at a critical juncture. Successful, sustainable growth will rely on a delicate rebranding of the destination’s reputation,...

Sri Lanka’s progress with free trade agreements, finance reforms, and growth strategies for manufacturing and ICT should encourage increased foreign direct investment. Sri Lanka was named the top travel destination for 2019, and the government’s 2025 development strategy aims to increase public-private partnerships, nurture innovation and increase investment in special economic zones.