Tourism
From The Report: Indonesia 2012
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Already known worldwide for the hugely popular island destination of Bali, Indonesia has been trying to market its full range of opportunities. At the same time, the country is hoping to build its profile as a business travel venue, a policy helped along by ongoing economic growth. 2011 tourist arrivals were up 7.5% year-on-year for the January-July period, well on their way to meeting the government’s target of 7.7m. The government is keen to promote the meetings, incentives, conventions, and exhibitions sector, with conference facilities being developed in Lombok and Jogjakarta. Finally, it’s looking to draw visitors beyond conventional destinations, highlighting islands like Lombok, which has direct ferry connections to Bali.

This section features an interview with I Made Mangku Pastika, Governor of Bali.

Articles from this Chapter

Overview

Focused approach: Visitor numbers rise as the country widens its offering and targets new markets
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Known throughout the world for its key tourism destination, Bali, Indonesia has been trying to broaden visitors’ itineraries in recent times by developing other tourist areas and activities. At the same time, the country is trying to build its profile as a business travel venue, a policy helped along by ongoing economic growth. The country is also seeking to leverage its appeal as a vast archipelago of choice, with some of the world’s most varied environments on offer. Highlighting everything…

Analysis

Business destination: Expanding the quantity and range of MICE facilities
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Enjoying a period of sustained economic growth and heightened overseas investor interest throughout the global downturn, Indonesia has recently seen itself move up the league table of international business destinations. This has been good news for its meetings, incentives, conferences and exhibitions (MICE) segment, with the government keen to promote what the country has to offer on this score. FOCUS ON MICE: Indeed, MICE promotion is explicitly part of the Master Plan for the Acceleration…

Interview

I Made Mangku Pastika, Governor of Bali: Interview
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Interview:Made Mangku Pastika To what extent has a growing population and the increased number of visitors placed a strain on Bali’s infrastructure? MADE MANGKU PASTIKA: In the first nine months of 2011 the number of foreign tourists visiting Bali reached over 2m, an increase of more than 10% over 2010 arrivals during that same period. This was despite poor economic conditions in the US and Europe. Should those markets rebound in 2012 and the Asian economies continue to thrive, Bali will…

Analysis

Beyond Bali: Encouraging visitors to travel further afield
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One of the six economic corridors outlined in Indonesia’s latest development master plan is Bali-Nusa Tenggara, with this region flagged up as a gateway for tourism and national food support. The Master Plan for the Acceleration and Expansion of Indonesian Economic Development 2011-25 (MP3EI) thus also recognises tourism as a prime economic sector. It also marks the geographical region including the islands of Bali, Lombok, Sumbawa, Komodo, Flores, Sumba, West Timor, and the Solor and Alor…